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"Love is blind"

 

In 2023, over half of the femicides in Argentina (53%) were committed by the partners or ex-partners of the victims. Our mission was to shed light on the unnoticeable signs of violence disguised as love, aiming to inform and support through a powerful creative initiative. 

 

On Valentine’s Day, while most celebrate love, we partnered with La Casa del Encuentro to expose the hidden violence in relationships. With biologists, we created five bouquets featuring toxic flowers—each symbolizing how women in Argentina have been killed by partners or ex-partners. Displayed in the country’s most visited park, the flowers appeared beautiful until viewers read the stories beside them—true accounts of women who, like the flowers, hid deadly dangers beneath the surface.

love is blind case study
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